Your IP – Prepare, Package and Sell it

Your IP – Prepare, Package and Sell it

Thought leaders have mountains of IP sitting on hard drives and websites everywhere. We know we need to monetize our ideas, but how do we do it efficiently, effectively and profitably? In this short talk, author and IP expert Pamela Slim will share:

• How to bust the myth “big ideas always win”
• How to frame the business case to sell your IP
• How to design, package and sell content that scales

Speakers