How to Build, Customize, and Optimize AI Assistants to Drive Your Content Business

How to Build, Customize, and Optimize AI Assistants to Drive Your Content Business

AI isn’t replacing content creators. It’s replacing the content creators who don’t learn how to use AI.

In this practical, no-fluff session, you’ll learn how to turn AI into a productive, brand-aligned team member — one that understands your voice, your goals, and your audience.

You’ll walk away with a clear roadmap for building your own AI Assistant: one that helps you create better content, faster, without sacrificing your style or strategy.

What you’ll learn:

• Dial in your voice so your AI doesn’t sound like it’s been trained on LinkedIn clichés
• Train your assistant with brand docs, examples, and frameworks you’re already using
• Put it to work on blog posts, newsletters, podcast prep, content repurposing, and more
• Avoid the traps that lead to generic, forgettable, or flat-out wrong AI outputs

Whether you’re a team of one or scaling your content business, this session will help you stop treating AI like a novelty — and start using it like a team member.

Speakers